How Benchling helps scientists track and organize RNAi design during therapeutics R&Ds

About Madison Tostrud

Sales Development Representatives are part of our Marketing team. They support the sale of Benchling’s software and look for future customers. Today we’re featuring Madison Tostrud on the SDR team. Hear how she applies her love for science and talking to people to her role at Benchling.

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Tell us more about why you decided to study life science during university.

Madison: I’ve been intrigued by life sciences from a young age, which I accredit mainly to growing up in Hawai’i – there’s a huge focus on environmental science, marine biology, and geology here. It made sense to start undergrad studying environmental science and psychology at Santa Clara University, but I quickly developed a passion for neuroscience and pursued a B.S. in that field instead. The wet labs and hands-on experience from foundational life sciences courses at SCU were crucial for my explorations of psychology; I looked at the brain and behavior with a new perspective — I learned more about how and why we behave the way we do through biology and chemistry.

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Madison: I’ve been intrigued by life sciences from a young age, which I accredit mainly to growing up in Hawai’i – there’s a huge focus on environmental science, marine biology, and geology here. It made sense to start undergrad studying environmental science and psychology at Santa Clara University, but I quickly developed a passion for neuroscience and pursued a B.S. in that field instead. The wet labs and hands-on experience from foundational life sciences courses at SCU were crucial for my explorations of psychology; I looked at the brain and behavior with a new perspective — I learned more about how and why we behave the way we do through biology and chemistry.

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Why did you decide to get into sales versus sciences as a career?

M: My parents have careers in business (consulting, sales operations), so I always had an interest in the area but knew I wanted to study life sciences while in school. I figured I could eventually return to school for an MBA if I wanted to further develop my professional business career, especially after getting relevant experience in the field. Before counting out research as a life path, though, I started research at the Systems Neuroscience and Pain Lab at Stanford University’s School of Medicine where I studied the relationship between decision making and pain in both healthy and chronic pain patients. This experience was crucial in determining my path into sales because while I loved hands-on research and running experiments daily, I realized that I loved talking to people and needed to pursue a customer or person-facing role. Biotech sales seemed like the perfect intersection of life sciences and business strategy so I started looking into sales opportunities.

Why did you decide to get into sales versus sciences as a career?

M: My parents have careers in business (consulting, sales operations), so I always had an interest in the area but knew I wanted to study life sciences while in school. I figured I could eventually return to school for an MBA if I wanted to further develop my professional business career, especially after getting relevant experience in the field. Before counting out research as a life path, though, I started research at the Systems Neuroscience and Pain Lab at Stanford University’s School of Medicine where I studied the relationship between decision making and pain in both healthy and chronic pain patients. This experience was crucial in determining my path into sales because while I loved hands-on research and running experiments daily, I realized that I loved talking to people and needed to pursue a customer or person-facing role. Biotech sales seemed like the perfect intersection of life sciences and business strategy so I started looking into sales opportunities.

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Why did you decide to get into sales versus sciences as a career?

M: My parents have careers in business (consulting, sales operations), so I always had an interest in the area but knew I wanted to study life sciences while in school. I figured I could eventually return to school for an MBA if I wanted to further develop my professional business career, especially after getting relevant experience in the field. Before counting out research as a life path, though, I started research at the Systems Neuroscience and Pain Lab at Stanford University’s School of Medicine where I studied the relationship between decision making and pain in both healthy and chronic pain patients. This experience was crucial in determining my path into sales because while I loved hands-on research and running experiments daily, I realized that I loved talking to people and needed to pursue a customer or person-facing role. Biotech sales seemed like the perfect intersection of life sciences and business strategy so I started looking into sales opportunities.

With the name, location, history, and results of all samples now stored in an interconnected suite of applications, the throughput of information shared between scientists within and across teams immediately increased.

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Notebook

The most user-friendly electronic lab notebook in the industry— reduce time to data entry by 85% with the first cloud-based notebook built for modern life science.

Notebook

The most user-friendly electronic lab notebook in the industry— reduce time to data entry by 85% with the first cloud-based notebook built for modern life science.

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Aliquam eu ex fringilla, sagittis diam quis, fermentum ante. Suspendisse sed ipsum in nunc gravida accumsan.

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Aliquam eu ex fringilla, sagittis diam quis, fermentum ante. Suspendisse sed ipsum in nunc gravida accumsan.

Why did you decide to get into sales versus sciences as a career?

M: My parents have careers in business (consulting, sales operations), so I always had an interest in the area but knew I wanted to study life sciences while in school. I figured I could eventually return to school for an MBA if I wanted to further develop my professional business career, especially after getting relevant experience in the field. Before counting out research as a life path, though, I started research at the Systems Neuroscience and Pain Lab at Stanford University’s School of Medicine where I studied the relationship between decision making and pain in both healthy and chronic pain patients. This experience was crucial in determining my path into sales because while I loved hands-on research and running experiments daily, I realized that I loved talking to people and needed to pursue a customer or person-facing role. Biotech sales seemed like the perfect intersection of life sciences and business strategy so I started looking into sales opportunities.